Neema Sempebwa | Active Mums Ltd
Privacy Policy
Last updated: 13 October 2026
1. About this Privacy Policy
Your privacy matters to me, and I want you to feel confident about how your personal information is handled.
This Privacy Policy explains what information I collect, why I collect it, how I use it and how I look after it.
It applies when you visit my website, contact me, subscribe to my emails or use my services, including Personal Training, Online Coaching, Lift & Thrive and menopause talks or workshops.
My business operates through Active Mums Ltd, which is responsible for handling your personal information under UK data protection law.
- Business
- Active Mums Ltd
- Trading as
- Neema Sempebwa
- Website
- neemasempebwa.com
- hello@neemasempebwa.com
Active Mums Ltd is the data controller for the personal information described in this policy.
2. What information I collect
The information I collect depends on how you interact with me.
Personal and contact information
This may include your name, email address, telephone number and any information you provide when contacting me.
Fitness and coaching information
If you become a client, I may collect information about your goals, exercise experience, training preferences, availability, progress and feedback.
Health information
For Personal Training and Online Coaching, I may ask you to complete a Physical Activity Readiness Questionnaire (PAR-Q).
This may include information about injuries, medical conditions, medications, pregnancy, postnatal recovery or other health considerations relevant to exercise.
Health information is treated as sensitive personal information and receives additional protection under data protection law.
Payment and membership information
When you purchase a service or membership, I may receive information about your purchase, payment status and membership.
Payments are processed through third-party payment providers. My website does not collect or store your full bank account or payment card details.
Website information
When you visit my website, technical information such as your IP address may be processed by my hosting provider as part of normal website operation and security.
3. How I collect your information
I collect personal information when you:
- Complete a contact form.
- Contact me by email, telephone or WhatsApp.
- Join my mailing list.
- Request my free workout.
- Enquire about or purchase a service.
- Complete a PAR-Q or onboarding questionnaire.
- Participate in coaching sessions.
- Use an online coaching platform.
- Provide training updates or feedback.
Most information comes directly from you.
I may also receive professional contact information from organisations arranging talks or workshops.
4. How and why I use your information
I use personal information for the following purposes:
| Purpose | Legal basis |
|---|---|
| Responding to enquiries | Legitimate interests or steps before entering a contract |
| Providing Personal Training, Online Coaching and Lift & Thrive | Performance of a contract |
| Managing bookings, payments and memberships | Performance of a contract |
| Maintaining financial and accounting records | Legal obligation |
| Managing client relationships and providing support | Contract or legitimate interests |
| Sending marketing emails where valid consent has been given | Consent |
| Maintaining website security and business operations | Legitimate interests |
Where I rely on legitimate interests, these include responding to enquiries, supporting clients, keeping appropriate business records and operating my business effectively.
I do not sell your personal information.
5. Health information and confidentiality
As a Personal Trainer, I may need information about your health to assess your readiness for exercise and adapt your training appropriately.
Before collecting health information through my PAR-Q, I ask for your explicit consent.
The information is used for purposes including:
- Understanding your exercise readiness.
- Identifying relevant health considerations.
- Planning and adapting training.
- Supporting the safe delivery of coaching services.
Health information is treated confidentially and is only accessed or shared where reasonably necessary.
You can withdraw your consent to the use of your health information by contacting me.
However, if I cannot access information necessary to assess exercise safety, I may be unable to provide certain services.
In some circumstances, information may need to be retained where necessary for legal claims or other applicable legal requirements.
6. Third-party services
I use third-party services to operate my business and deliver my services.
These include:
| Provider | Purpose |
|---|---|
| Namecheap | Website hosting and business email |
| Mailchimp | Managing email subscribers and sending emails |
| Jotform | Client questionnaires and onboarding forms |
| Trainerize | Delivering and managing online coaching |
| GoCardless | Processing payments and managing recurring payments |
| Zoom | Delivering live training, meetings and workshops |
| Vimeo | Hosting workout videos and on-demand content |
| Communicating with clients where appropriate |
These providers may process personal information on my behalf or act as independent data controllers for aspects of their services.
I share only the information reasonably necessary to deliver services, operate my business or meet legal obligations.
I may also share relevant information with professional advisers, insurers or authorities where necessary or legally required.
I do not sell or share my mailing list with other businesses for their own marketing.
7. Website enquiries
When you complete the contact form on my website, the information you provide is sent to my business email address.
The website does not save contact-form submissions to its own database.
I use this information to respond to your enquiry and, where appropriate, discuss the services you are interested in.
Submitting an enquiry does not automatically subscribe you to my marketing emails.
8. Email subscriptions and free workout
I use Mailchimp to manage my mailing list.
When you subscribe through my free workout sign-up form, your name and email address are sent directly to Mailchimp.
The website itself does not store this information.
My mailing list is used to share occasional emails, including:
- Practical strength training tips.
- Updates about Lift & Thrive.
- Information about Personal Training and Online Coaching.
- Resources, news and occasional offers.
I use consent as the legal basis for sending marketing emails to individual subscribers where consent is required.
You can unsubscribe at any time using the link included in my emails or by contacting me directly.
Mailchimp may retain limited information necessary to record your subscription preferences and ensure unsubscribe requests are respected.
Unsubscribing from marketing does not prevent you from receiving essential communications about services you have purchased.
9. How I protect your information
I take reasonable steps to protect the personal information I hold.
These include using password-protected accounts, appropriate security measures and established service providers.
Access to personal information is limited to those who need it for legitimate business purposes.
Although no online system can guarantee complete security, I take the protection of personal information seriously.
10. How long I keep your information
I keep personal information only for as long as reasonably necessary for the purpose for which it was collected.
This may include providing services, maintaining appropriate client records, meeting accounting and tax obligations, handling complaints, insurance matters or potential legal claims.
Different types of information may need to be retained for different periods.
I will delete information when it is no longer reasonably required, subject to any applicable legal obligations.
Marketing information is retained while you remain subscribed, with limited information retained where necessary to respect unsubscribe requests.
11. International data transfers
Some of the third-party services I use operate internationally and may process or store personal information outside the UK.
Where international transfers take place, appropriate safeguards must be in place where required by UK data protection law.
You can contact me for further information about how your personal information is handled by the services I use.
12. Cookies and website technology
My website currently does not use analytics cookies, advertising pixels or other non-essential tracking technologies.
The website does not currently set cookies in visitors’ browsers.
My hosting provider maintains standard server logs, which may include IP addresses and technical information about website visits.
Google Fonts
My website loads fonts directly from Google’s servers.
When these fonts are loaded, technical information, including your IP address, may be transmitted to Google.
External services
When you follow links to external services, such as payment providers or Mailchimp forms, those services may operate under their own privacy and cookie policies.
If I introduce additional cookies, analytics or tracking technologies in the future, I will update this policy and implement consent controls where required.
13. Your data protection rights
Under UK data protection law, you have rights relating to your personal information.
Depending on the circumstances, these may include the right to:
- Access the personal information I hold about you.
- Request corrections to inaccurate information.
- Request deletion of your information.
- Restrict certain uses of your information.
- Object to certain processing.
- Request information in a portable format.
- Withdraw consent where consent is the legal basis.
These rights are subject to applicable legal conditions and exceptions.
To exercise your rights, please contact:
I will respond in accordance with applicable data protection requirements.
14. Automated decision-making
I do not use personal information to make solely automated decisions that have legal or similarly significant effects on individuals.
15. Complaints
If you have concerns about how your personal information is handled, please contact me.
I will do my best to address your concerns.
You also have the right to complain to the Information Commissioner’s Office (ICO), the UK’s independent data protection regulator.
You can find further information on the ICO website.
16. Changes to this Privacy Policy
I may update this Privacy Policy to reflect changes to my services, business practices or legal requirements.
The latest version will be available on my website, with the date of the most recent update shown at the top.